If you work as an SEO consultant, one of your missions is to understand how the market evolves in order to adapt your strategy. Why?…

If you have been paying attention to the SERP landscape during the last years, you may have observed that a number of successful domains were…

When you create a content, you often try to find the most searched keyword(s) you need to optimize your content for. Let’s imagine a second…

Amazon is the biggest E-commerce website on earth. But when it comes to its visibility on Google, how big is it? Some weeks ago, Amazon decided…

A migration is maybe one of the hardest projects we have to carry out as SEO professionals. Why? Because you must pay attention to a…

Domain reselling is a widely used technique by the SEO community to benefit from the historical results of a domain and rank faster than starting…

One of the reasons a company may start to look for a SEO agency or freelance is because they messed up a migration and they…

The CTR Yield Curve is not a new concept, but it became more important with the load of modules that Google released within its SERPs…